01. Brand Consulting Services
Building a flexible strategy that scales with your business and supports efforts beyond just marketing. It is custom.
We help companies align marketing and brand strategy with overarching business objectives; ensure marketing investments are generating highest returns and reinforcing the brand positioning; and build a loyal customer base through branding that cultivates a strong, trusted image. We partner with clients to understand their business, identify what makes them unique and bring the vision to life through inventive and timeless solutions. There is openness in our approach and diversity in our solutions.
Improving brand value
1.1. Brand Consulting and Strategy
We are brand builders and problem solvers. We get to know you, your business, and understand your goals and expectations to deliver outstanding results to reach your target market. We will help you identify and solve your market needs and challenges to develop and implement strategies that increase appreciation and enthusiasm for your brand.
Shaping brands with purpose
1.2. Brand Vision and ManifestoYour brand culture should be central to all you do. We work to define brand’s purpose, values, personality and proposition. It is a system of shared beliefs between your company, employees and customers. This holistic approach ensures that every execution we bring to the table, no matter what its specific focus, has the underlying goal of strengthening your brand.
1.3. Positioning Evaluation and Communications Optimization
The best brands are simple ones. We help brands simplify and clarify who they are and what they stand for. We optimize your marketing and branding strategy to drive profitable growth. From strategy to activation, we collaborate with you to craft the content, moments, and messages that build modern brands, and express them clearly and authentically.
Creating more valuable interactions
1.4. Digital and Social Media Strategy
Digital is not just a medium. It is a state of mind. Indeed, digital is redefining the rules of engagement for how brands compete. The digital transformation is empowering a new breed of consumer who is in a constantly connected state. Only brands who lead with a winning digital strategy that drives multi-channel engagement can dominate the marketplace.
Telling the stories that matter
1.5. Content Marketing Strategy
A great content strategy is making brands matter more to people. As brand builders, we work to bring the latest and greatest approaches to the mix in order to ensure our clients and their brands are sharing the right story. We offer assistance with the entire content marketing process, starting with content strategy development, editorial calendar development, content inventory and audits, on-site training sessions customized to your organization’s needs.
Getting it done
1.6. Project Management
We pride ourselves on providing a tailored project management service that assists our clients in establishing their options, defining their project needs and managing project delivery. We become your trusted advisor, not just finishing the job. Of course, delivering projects on time, on budget and to brief is vital. We go further, taking a creative approach to project and programme management that often generates innovative solutions.
02. Print & Digital Creative StudioWe believe in effective, well crafted, inspirational ideas driven by our simple, straightforward approach.
Design is essential in forwarding a brand’s meaning, connectivity, energy and identity. It serves as the bridge between what your brand stands for emotionally and what it is used for rationally. In the past, design was seen as something separate from marketing. We view design as a language used for marketing-driven conversations. It is a language that creates and informs relationships.
Making it memorable
2.1. Naming and Verbal Identity
We understand that brand and product naming is both art and science. A great name and an awesome verbal identity should convey a positioning that will help your brand grow. Short or long, rational or emotive, descriptive or creative. Brand and product naming should never be boring, pretentious or predictable. Let’s make it memorable, relevant and differentiating.
Creating agile brands
2.2. Logo Design and Brand IdentityGreat brand experiences are designed to make people feel. So we create memorable and distinctive brand identities that support the brand’s desired positioning. Indeed, your brand and your brand design system are everything. And we treat it as such. In other words, we do everything in our power to develop a meaningful, resonant brand that customers desire. In other words, we design iconic logos and visual identities that cut through the noise and express who you are.
Understanding impact at the point of sale
2.3. Packaging Design
Distinctive contemporary packaging that reflects the brand identity, engages prospective customers, and helps promote the product. Good packaging is not only about how it looks but how it functions and makes people feel. We design packaging that reflects the essence of the brand and captures attention and drives engagement. Furthermore, well-designed point-of-sale materials can complement attractive packaging in capturing consumers.
Bringing power to brands
2.4. Print Design
Print ain’t dead! Print media gives you the opportunity to engage with a target audience offering them a satisfying experience by sharing information in an intimate format. We specialise in producing printed communications that help brands strengthen their presence and build trust and customer loyalty. We combine design, copywriting and print production management to create everything from annual reports and brochures, business stationery, corporate literature and company magazines, to exhibition displays and signage.
Building digital experiences
2.5. Digital, Social and Website Development
We provide a comprehensive range of web, mobile and social media services to help companies to differentiate and generate enhanced commercial results online through engaging UX and UI design, web development and social media content. We understand the digital marketplace and help clients reach the full potential of today’s multi channel opportunities.
Creating narrative and emotional experiences
2.6. Copywriting and Creative Contents
Giving depth of content to brands, we focus on creating remarkable content that attracts your target audience. Defining, planning and producing creative pieces that convey the brand’s storytelling and key messages in a captivating way; in whichever stage of the funnel it is required: from engaging followers to generating sales. We focus on creating remarkable content that attracts your target audience.